Vision, mission & values


Our vision, mission and values are what we call our Guidance and Positioning Statements (GPS).

They describe:

  • who we are
  • where we’re going and why
  • the values that we abide by, and
  • why we are different.

Our GPS guides all our plans, decisions and messaging and is the foundation for our strategic and business plans.

The core values included in our GPS, are our organisation’s way of life. We embrace, reinforce and live by them to succeed, to overcome challenges, lead change and evolve. Our values form and shape our organisation’s culture and DNA and make us distinctively Insync Surveys.

Our mission statement (or aspiration): To be the partner of choice for organisations that aspire to high performance.

Our core purpose: We provide insight, engage people and improve performance.

Our core values

Innovative  – we always look for better ways of doing things

Collaborative – we act as one team

Accountable – we deliver on our commitments

Passionate – we bring energy and optimism to our work, our organisation and our clients

Professional – we act with integrity and strive for excellence in our work